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	Product Highlights:
		Fortified with Iron
		Contains choline and DHA and ARA: nutrients found in mother's milk that support infant development
		Specially formulated with all the vitamins, minerals, and nutrients required for your healthy baby’s first year
		Contains lactose, a carbohydrate found naturally in mother’s milk
		Provides essential nutrients for the development of a health immune system
		Manufactured to exacting FDA standards in the only ISO 9001:2000-certified, infant formula-manufacturing facility in the United States

Hy-Vee Mother’s Choice Milk Infant Formula – A Blend of Lipids DHA & ARA

Milk-Based Nutrition for Your Infant's First Year

Sometimes finding the best infant formula for your baby can be a daunting task. However, when parents buy Mother’s Choice Infant Formula they can rest assured that they have purchased a formula that meets the strict FDA infant nutrition regulations at a price you can’t beat!

Compare to Enfamil® LIPIL® Infant Formula

Mother’s Choice Infant Formula is fortified with iron and contains all the vitamins, minerals, and nutrients required by your healthy baby's first year. Our infant formula is also specially formulated with DHA (docosahexaenoic acid) and ARA (arachidonic acid), naturally occurring nutrients in mother’s milk that may support mental and visual development.

Compare infant formulas:

Mother’s Choice Infant Formula is nutritionally comparable to Enfamil® LIPIL® Infant Formula, offering a savings of more than 35 percent.*
We now offer our infant formula in the same 25.7oz can size used by Enfamil® LIPIL® and Similac® Advance®, so you can compare the prices for yourself!

There is simply no better infant formula than Hy-Vee Mother's Choice Infant Formula.

The Lipids DHA and ARA in Mother’s Choice Infant Formula

Found naturally in mother’s milk, DHA and ARA are essential in your baby’s healthy diet. These vital nutrients are important structural components in the development of your baby’s brain and eyes.

Mother’s Choice Infant Formula contains lipids that are derived from natural vegetarian sources.

If you are interested in switching from an expensive national brand or non-DHA/ARA infant formula, consult with your physician and find out if Mother’s Choice Infant Formula is the best infant formula choice for you and your baby.

Mother's milk is best for babies.
Enfamil® LIPIL® are registered trademarks of Mead Johnson and Co.
Similac® Advance® are registered trademarks of Abbott Laboratories.
Mother's Choice® Infant Formula with Lipids is NOT made by or affiliated with Mead Johnson & Co. or Abbott Laboratories.
*Based on comparison of Hy-Vee® Brand retail pricing (Source: internal data) vs. average price of competitive products (Source: Nielsen 52-wk period ending 04/21/07).